by Valerie McTavish | Feb 5, 2022
What Is the “C-Word” in Video? A lot of people think that when it comes to video marketing, content is king. I don’t think so. I think we need to focus on another C-word, effective context in video. 🤔 I work with a lot of female entrepreneurs who...
by Valerie McTavish | Jan 29, 2022
How Coaches Really Make More Money You’ve seen the videos, the posts, the ads all promising to help you, the female entrepreneur, make more money. Have a 6-figure launch. Make 10K a month? It’s hard to resist. In this video, I’d like to share with...
by Valerie McTavish | Jan 29, 2022
Google and YouTube SEO Hacks I know Google and YouTube SEO may not be sexy, but it’s necessary. It’s one thing to put yourself out there, it’s another thing entirely to be found. There may be nothing worse than finally getting up the nerve to get...
by Valerie McTavish | Jan 23, 2022
Using YouTube to Build Know, Like, and Trust Imagine getting on a sales call only and the potential client across from you is fan-girling. You’re not a celebrity but to someone who’s just binged watched hours of your content, you may as well be. Now,...
by Valerie McTavish | Jan 7, 2022
Visibility through Book Publishing Publishing a book can be a great way to get your message out there and grow your authority as an expert. Some entrepreneurs think it’s a way to share their message without having to get really visible. But you put all this work...
by Valerie McTavish | Dec 25, 2021
3 Tips for Creating Effective Instagram Reels When a platform like Instagram tells you they are going to share your content more if you make them Reels, it’s pretty obvious that you should be doing more Reels. Instagram Reels are a great way to use video to...
by Valerie McTavish | Dec 25, 2021
Who Do You Think You Are? How do you see yourself? Does this vision keep you from stepping out into the spotlight for business? Does it stop you from sharing images and videos that could otherwise help build a relationship with your ideal customer? Do you ever wonder,...
by Valerie McTavish | Dec 10, 2021
Get Over Camera-Shyness You know that old adage about the cobbler with holes in his shoes? Well, this one is about the photographer who helps female entrepreneurs feel more comfortable on camera…who hated getting on camera. The good news is, she got over it. And...
by Valerie McTavish | Dec 3, 2021
Watch This if you Hate Being on Camera Attention Female Entrepreneurs! It’s time to finally stop avoiding video marketing. It’s time to start using it to grow your business. I meet so many entrepreneurs who have been meaning to do video but just...
by Valerie McTavish | Dec 3, 2021
Escape the Comparison Trap! Have you ever seen someone else who does what you do and started to compare yourself to them? Do you wonder if you’re as good? Do you wish you had their confidence, their audience, their success? Warning: You are heading into the...
