by Valerie McTavish | Feb 14, 2023
How to Make Your Video & Podcast Content More Effective What if you could master a powerful technique that would keep your audience engaged with your content and watching/reading/listening all the way to the end? If you’re creating content, then it’s...
by Valerie McTavish | Jan 27, 2023
A Guide to the Best and Worst AI Tools for Video Marketing 😳I’ve been using AI in my video creation process for a while now and let me tell you, it’s a game changer. In this video, I share how to use AI to create videos and how NOT to use it (if you value...
by Valerie McTavish | Dec 10, 2022
Are You Adding Emotion or Manipulating? We’ve all seen videos that move us. In fact, if you try, I bet you can picture one right now. Maybe it made you laugh, cry or it got you angry. Or, it could have surprised you, scared you, or even made you feel anxious....
by Valerie McTavish | Sep 26, 2022
Obliterate Imposter Syndrome Imposter Syndrome is Real! 🤔 You know that feeling? The one where you feel like a fraud? You question if you have any business being in business let alone making videos about what you know. 😱 Yeah, if you’re an entrepreneur then you...
by Valerie McTavish | Sep 16, 2022
Marketing Lessons From Blowing Bubbles I had my first marketing job in the 80s. A lot has changed but there are some things we did back then that we still do today in video marketing and digital marketing. 🗓️ In this video, I share my experience on a guerilla...
by Valerie McTavish | Sep 2, 2022
Being Too Vulnerable in Videos? Feeling vulnerable? Does that make it time for a video? This has been a long-contested question – should you show your vulnerability in your videos? 🤔 👧 A client of mine asked me about this because she was feeling vulnerable and...
