Valerie McTavish
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How to Use AI in Video Creation (Without Compromising Your Brand or Integrity)

How to Use AI in Video Creation (Without Compromising Your Brand or Integrity)

by Valerie McTavish | Jan 27, 2023

A Guide to the Best and Worst AI Tools for Video Marketing 😳I’ve been using AI in my video creation process for a while now and let me tell you, it’s a game changer. In this video, I share how to use AI to create videos and how NOT to use it (if you value...
Vulnerability in Videos Can be Beneficial or Destructive to Your Brand

Vulnerability in Videos Can be Beneficial or Destructive to Your Brand

by Valerie McTavish | Dec 10, 2022

Are You Adding Emotion or Manipulating? We’ve all seen videos that move us. In fact, if you try, I bet you can picture one right now. Maybe it made you laugh, cry or it got you angry. Or, it could have surprised you, scared you, or even made you feel anxious....
3 Ways to Get Over Imposter Syndrome and Get Confident on Video

3 Ways to Get Over Imposter Syndrome and Get Confident on Video

by Valerie McTavish | Sep 26, 2022

Obliterate Imposter Syndrome Imposter Syndrome is Real! 🤔 You know that feeling? The one where you feel like a fraud? You question if you have any business being in business let alone making videos about what you know. 😱 Yeah, if you’re an entrepreneur then you...
What Does Blowing Bubbles Have to Do With Digital Marketing?

What Does Blowing Bubbles Have to Do With Digital Marketing?

by Valerie McTavish | Sep 16, 2022

Marketing Lessons From Blowing Bubbles I had my first marketing job in the 80s. A lot has changed but there are some things we did back then that we still do today in video marketing and digital marketing. 🗓️ In this video, I share my experience on a guerilla...
Should You Be Vulnerable in Your Videos? Ask these 3 Questions

Should You Be Vulnerable in Your Videos? Ask these 3 Questions

by Valerie McTavish | Sep 2, 2022

Being Too Vulnerable in Videos? Feeling vulnerable? Does that make it time for a video? This has been a long-contested question – should you show your vulnerability in your videos? 🤔 👧 A client of mine asked me about this because she was feeling vulnerable and...
What’s the Alternative to using a Teleprompter for Videos?

What’s the Alternative to using a Teleprompter for Videos?

by Valerie McTavish | Aug 25, 2022

Alternatives to Teleprompters for Video Should I use a teleprompter? Is a teleprompter a good idea? What’s the alternative to a teleprompter? 🤔I get asked these questions all the time by the female entrepreneurs that I work with. 🎯First, let’s cover some...
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