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What Does Blowing Bubbles Have to Do With Digital Marketing?

What Does Blowing Bubbles Have to Do With Digital Marketing?

by Valerie McTavish | Sep 16, 2022

Marketing Lessons From Blowing Bubbles I had my first marketing job in the 80s. A lot has changed but there are some things we did back then that we still do today in video marketing and digital marketing. 🗓️ In this video, I share my experience on a guerilla...
Should You Be Vulnerable in Your Videos? Ask these 3 Questions

Should You Be Vulnerable in Your Videos? Ask these 3 Questions

by Valerie McTavish | Sep 2, 2022

Being Too Vulnerable in Videos? Feeling vulnerable? Does that make it time for a video? This has been a long-contested question – should you show your vulnerability in your videos? 🤔 👧 A client of mine asked me about this because she was feeling vulnerable and...
What’s the Alternative to using a Teleprompter for Videos?

What’s the Alternative to using a Teleprompter for Videos?

by Valerie McTavish | Aug 25, 2022

Alternatives to Teleprompters for Video Should I use a teleprompter? Is a teleprompter a good idea? What’s the alternative to a teleprompter? 🤔I get asked these questions all the time by the female entrepreneurs that I work with. 🎯First, let’s cover some...
3 Steps of Creating an Effective Video Content Calendar (You’ll Actually Use)

3 Steps of Creating an Effective Video Content Calendar (You’ll Actually Use)

by Valerie McTavish | Aug 18, 2022

HOW TO CREATE A CONTENT CALENDAR If you want your video marketing to be effective, you need it to be consistent. One of the best ways to stay consistent is to use a video content calendar. 🗓️ 👧Many of the female entrepreneurs I meet know this but they either...
Watch This When You Can’t Figure Out What to Say in Your Videos

Watch This When You Can’t Figure Out What to Say in Your Videos

by Valerie McTavish | Aug 8, 2022

Can’t Think of Anything to Say in Your Videos? 🙋‍♀️ Hey fellow female entrepreneurs, does this ever happen to you? You’re planning on doing a video, you have it perfectly clear in your head but then when it comes time to write a script… crickets. Or,...
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